Editing Your Brand Brain

You can update your Brand Brain at any time. Keeping it current ensures that all AI-generated content stays accurate and on-brand as your business evolves.

How to Edit

  1. Go to Brand Brains in the navigation menu.
  2. Select the Brand Brain you want to edit.
  3. Tap Edit Brand Brain.
  4. Update any fields you want to change.
  5. Tap Save to apply your changes.

Changes take effect immediately — any new AI content generated after saving will reflect the updated Brand Brain.

What You Can Edit

  • Business name and description
  • Target audience details
  • Brand tone and voice
  • Products and services
  • Goals and objectives
  • Logo and brand images

Using AI to Expand Sections

Each section of the Brand Brain includes an Expand button. Tapping it prompts the AI to generate a richer, more detailed version of what you've written.

Example: If your audience section reads "Small business owners aged 30–50," tapping Expand might generate a detailed persona including pain points, online behavior, preferred communication channels, and buying motivators.

Review the AI's expansion and edit it to match your actual knowledge of your audience before saving.

Updating Brand Assets

To update your logo or brand images:

  1. In Edit Brand Brain, scroll to the Assets section.
  2. Tap the existing image (or the placeholder) to upload a new file.
  3. Select your image from your device.
  4. Tap Save.

When to Update Your Brand Brain

  • You launch a new product or service
  • Your target audience shifts
  • You rebrand or change your tone of voice
  • Your business goals change after a planning cycle
  • Your team grows and you want the AI to reflect that context

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